DFY On-Page Optimization
On The Recommendation Of The Best Tools In The Business
Content Brief
In this tab you will find the standard data you need to scientifically optimize your pages. You’ll find your Optimization Score (out of 100), your word count target, primary and secondary word placement recommendations, NLP recommendations and page section data.
Page Structure
Page structure is used to get html tag recommendations for your page structure. All the html tags listed are tested ranking factors in Google.
Content Prompts
The Content Prompts tab gives you ideas for both page structuring as well as topical coverage. Get target volumes for various sub headings, find recommendations for related keywords, related questions you can answer on your page as well as a list of competitor page titles.
Google NLP / Entities
The Google Entities tab will show you the entities and categories that Google has identified for your content, as well as that of your competitors. Even if categorized correctly, there may be entities that you are missing. Adding the identified missing entities to your page can help you stay ahead of Google’s AI capabilities.
E-E-A-T signals
E-E-A-T has become a very significant factor for ranking in modern SEO and it’s misunderstood or even overlooked or by many. The E-E-A-T tab provides unique value by listing E-E-A-T signals being valued by Google on your site versus your top competitors
Schema
Schema is great for helping search engines understand the structure of your pages. Use this tab to understand how your page’s schema compares with your competitors and even click on the recommended schema to copy and paste it from a template for use on your own page.
LSI & Variations
The LSI & Variations tab displays all suggested keyword variations in one place, divided by Variation terms and LSI terms and ordered from most important to least important.
